Our Blog

  • Standard
  • 0
  • Reading Time: 5 minutes

Balancing Form and Function in Product Design Concept


Product design concepts have to factor in how a product looks and works. Hence, product design is not only about making your next company release look very pretty. The simplicity and usability of your product could be the most challenging part when designing.

You need your product to work, look, and feel rightly. A lot of time, many iterations have to be done to a concept design to achieve the desired look and feel. However, you can have a checklist of things your concept has to align with before production.

This article shall consider some tips for achieving the perfect balance in concept design. These tips will help you ensure that form and function considered correctly when designing your product.

Tip 1: Form Should Follow Function in Product Design Concepts

You have to prioritize function over features. Even when looking for a balance, an equal amount does not necessarily justify the concept of having a balance. The balancing of form and function is no different because the more essential part of the balance is the function.

You should prioritize function in your design concept because that is what users want. Hence, you have to think more about the purpose of your design. While functionality might seem obvious, not neglecting it is paramount to product success.

You can check this home spa our company designed for a client. It depicts focusing more on the function while giving ample consideration to the form. Another vital reason you want to prioritize the utility is that it becomes your marketing point.

Many products are sold in niches that fit their product functions. The more the component or futures on the product the wider the market engagement. If any feature is not up to par with those of competitors, then the product may suffer for it.

With function being the main focus of a product, how it fits with other features is important. The form serves aesthetic purposes and makes the product easily likable for users.

Tip 2: Solve Long-Term User Problems When Using Concept Product

When finding a balance between form and function, ensure that you are solving the user’s problems. New products are primarily important for the problems they solve. Alternatively, if you are not solving an entirely new problem, improve significantly on the available solution.

Solving a user’s problem requires starting the concept design process by addressing specific real-world problems. If it is a real problem then it is likely to be around for a long time. Therefore, your product design should also be timeless.

The ingenuity of your product should not be limited to a generation. Many antique or vintage tools in your house have been around for several decades because they solve specific real-world problems. In addition, they are still solving the problem and that is why you still have them.

Scissors may have taken new forms in recent times, but it was an invention from thousands of years back. The same can be spoken of the over two million ballpoint pens being manufactured in America alone annually. The first design can be traced as far back as 1888.

Tip 3: Pay Attention to Details During Concept Design

The aesthetics of any design concept is in its details. It is the added benefit a user did not see coming but you have cleverly included. The material, weight, shape, and other characteristics of a product’s form can make it more convenient to use.

Users pay attention to details more than they give themselves credit. From picking a pen that grips the paper better to choose a shoe that is lighter on the foot, and so many other similar examples. Users evaluate a product from the ad to the first time they hold it in their hands.

By paying attention to details you can see through the eyes of the user. Usually, allowing your product design concept to be criticized is a good way to pinpoint loopholes. Alternatively, you can conduct user experience research or get feedback from focus groups.

What experts and end users have to say about your product matters a lot. Check out this article on methods for conducting user research for your concept design.

Tip 4: Keep Product Design Concept Simple

When integrating your product function with form, you must keep it very simple. A simple design concept will not leave users guessing what the function of the product could be or not. If they cannot tell what it does, they are likely going for another product.

Making the function simple and obvious does not mean they will use it that way. At least, your design should be easy enough to be used for a recurrent need. But if it is the concept design is complicated, they will find an alternative.

Check out these simple products for some top-notch design practices you can introduce to your concept design. These products will also inspire you to make your product design simple but significant.

Hottest Questions about Balancing Form and Function in Product Design Concept

Check these popularly asked questions about balancing form and function when designing a product.

1. What makes a product sell?

A product sells well when it meets customers' needs and satisfies their wants. Hence, make the benefits of your product concrete. Additionally, distinguish the benefits from features when designing or marketing the product.

2. Does product design require coding?

Now, coding is not necessary for product design. However, coding helps designers understand a developer's perspective when designing a product concept.

3. Is UI/UX the same as product design?

Product designers and UI/UX professionals are not the same. Product designers are involved in all the processes of shaping a product. They are keen on aligning the product to user requirements. UI/UX designer only focuses on hands-on design. They are only involved in business branding, product usability, and performance.

4. What are the most important product designing processes?

When designing a product, it is essential to target market research so that users’ needs are met. Secondly, having an initial concept design will shape how the product should look. A 2D sketch or drawing of the initial concept is another important process. It helps to visualize the product that is to be made. Then, you can put together a 3D prototype and get some customer feedback.

Final Words

Exceptional product designers keep in mind that form and function are vital considerations for building a product. Essentially, they are interconnected to make users feel good about using the app and having their needs met. Hence, striking the perfect balance between the two can go a long way to maximize a product design concept.

This article has highlighted the key tips to follow when deciding on what next to do with your product design. By following these tips thoroughly, you can come up with some innovative products that will help you captivate customers.

Do you want more guidance on balancing form and function before your product development? Then, LA NPDT is the right resource for your business. Our company is equipped with professional team members that will give you all you need for your project’s development.

You can reach us today via lanpdt.com to see our services and portfolio. Or you can call 318-243-5789 to book an appointment with our experts.

Article Reviews

Balancing Form and Function in Product Design Concept
4.9 rating based on 12,345 ratings
Overall rating: 4.9 out of 5 based on 59 reviews.
Review Title
Review Content

This is a unique website which will require a more modern browser to work! Please upgrade today!

Back To Top, LA NPDT
Skip to content