Concept Design Services
Concept design is where a product idea becomes a specific, buildable direction: form, mechanism, materials and a cost target you can defend.
Concept design services for physical products: multiple directions, form studies and one refined CAD concept, with honest feasibility and cost input. Concept design is where a product idea becomes a specific, buildable direction: form, mechanism, materials and a cost target you can defend.
Concept design is where a product idea becomes a specific, buildable direction: form, mechanism, materials and a cost target you can defend. LA NPDT has run this stage since 2015 from Ruston, Louisiana, usually as a $3,000 to $12,000 fixed-scope engagement over 2 to 5 weeks. If you are still choosing a partner, read how to choose a prototype company.
Concept design services are the most exciting part of product development. It’s when your concept, the idea that has been floating around in your brain, finally becomes something real.
Here, you begin to actually see your product and lay the foundation for everything that will come afterward. In addition to visualizing the product, this step opens doors to many other real-world applications.
Prototyping, market research, and the first public “teasers” are all new phases in launching a product that can begin after an industrial concept design company has finished its work. There is a lot of room for creativity here, and, within reason, we encourage ambitious brainstorming.
What are Concept Design Services?
In all of the steps in between imagining a product and launching it onto the market, theconceptual design phase is the most valuable. This is when you share your ideas about your product with our team, and we create virtual models based on your ideas. Depending on your product, we may use Computer-Aided Design (CAD) to create three-dimensional models or sketch with pencil and paper.
Either way, our concept design company sends these visualizations of your idea back to you for feedback, and we make revisions based on your ideas until you’re happy with your product’s design. There are usually two or three iterations of feedback and revisions before this phase is complete.
Our Approach to Concept Design
As a concept design company, we never attempt to make your idea conform to our routine or preconceived notions of what a product should be. We know how to listen, and we put forth all our efforts and resources toward accomplishing the end result you want while still accommodating any practical limitations such as manufacturing feasibility, cost, and user experience.
LA NPDT is also a unique because our services are applicable to a diverse set of industries. When you choose us, you will have access to a wide range of knowledge we have acquired from experience dealing with different kinds of products.
For example, the knowledge we have gained developing a medical device could potentially apply to children’s toys or sunglasses. A concept design company that specializes in developing products for only one of those industries would be more constrained to the typical solutions of their specific field.
LA NPDT’s concept design services aren’t constrained in this way; on the contrary, our flexibility allows us to think critically and creatively about industrial with different kinds of information at our disposal.
What is the difference between concept design and design for manufacturing?
How LA NPDT Approaches Product Development
Get Serious About your Goals
Conceptual design is also the point in the process where your project becomes a concrete, planned goal.
This intersection between creativity and practicality is key to an effective concept design because this is where the rubber meets the road, and it is essential to start off on the right foot when bringing a new product on the market.
One Team to Bring a Project Each Step of the Way
Our industrial concept design company takes projects from ideation to their manufacturing and launch, allowing for consistency and a streamlined process from start to finish.
Concept design services are the first step in that process because this is a phase where we eliminate the limitations or problems that are noticeable early on.
Giving your product a practically feasible and creatively ambitious from the start is especially significant for us as a “one-stop-shop” for product development because our concept design company will be responsible for carrying the design through the phases that come after this one.
When services in product development are divided between industrial concept design companies and other prototyping or marketing companies, the disconnect between the multiple teams taking on different phases can create difficulties.
However, our team of experts is keeping your long-term success in mind even as they work on this first step.
Concept Design Services to Prepare for the Future
Finally, our industrial concept design company is result-oriented. We are developing a concept with you that is ready for the next stage, prototyping. It will have a form that can be built and tested.
Additionally, it will be a concept that you can easily communicate to potential customers and investors so that you can begin gathering the financial resources you need to make this project come into being. In other words, this step is where the idea becomes a reality.
Stir-n-Go | Sustainable Concept Design
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Inside the Stir-n-Go concept program
Let’s Get Started
It’s always a good time to put pen to paper and turn your creative thoughts into something real. Contact us! We look forward to hearing from you, learning about your idea, and helping you accomplish your goals.
Sources and standards
- Industrial Designers Society of America — Professional body for industrial design practice in the US.
- Nielsen Norman Group usability research — Evidence-based usability findings applied to product interaction.
- USPTO — patent basics — Official guidance on provisional and non-provisional filings for new products.
What founders say after working with us
“I cannot begin to say enough about how amazing LA NPDT is. Professional, knowledgeable, accessible and experienced. We went from concept to patented product in no time. With LA NPDT as a partner all of those challenges go away. They are Louisiana's best business for product development by far.”
“The team worked hard to make sure they understood everything. They were able to bring my idea to life, and now I have a product that is being sold around the world!”
Nanci SmithInventor, Stealth Shaft Support“I highly recommend the LA New Product Development Team for any of your new product development needs. From the development of my concept to the actual prototype, the process was seamless. I especially loved the quick responsiveness, and I received regular updates during every stage, so I was never left wondering how things were going. The steps were clearly outlined, along with estimated costs.”
Dr. Sharada DamarajuFounder, Dignity & EmpowermentThree reasons founders keep working with us
- 1
One team from sketch to shipped parts. Industrial design, mechanical and electrical engineering, prototyping and manufacturing sit under one roof, so nothing is lost in a handoff.
- 2
You own the work. Native CAD, drawings and source files are yours at the end of every phase — no lock-in, no re-buying your own design later.
- 3
Fixed scope, fixed price. Every phase is quoted up front with a deliverable list and a date. No hourly meters, no surprise invoices.
If you ever thought of developing a new product, don’t wait any longer. Talk with one of our experts today.
Related insights
Types of Prototypes Explained: Mockup, Proof of Concept, Functional
What each prototype type proves, when you need it, and how mockup, proof-of-concept and functional prototypes compare.
Designing for Manufacturability (DFM): Turning Concepts Into Production-Ready Products
Design for Manufacturability (DFM) transforms product concepts into production-ready designs by aligning engineering decisions with real-world manufacturing constraints. By integrating cross-functional collaboration early, DFM reduces cost, improves quality, enhances sustainability, and accelerates time to market.
Concept Design vs Detailed Design – Deciding the Right Time to Transition
The Right Moment to Shift from Concept Design to Detailed Design.
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