Technology Product Development | Bag Design by LA NPDT
SYmphonia
Bags
CLIENT
SYmphonia, a company introducing a new generation of bags. SYmphonia bags feature wireless charging and GPS tracking.
CHALLENGE
This was a technology product development project. Our challenge was to create a high tech product design, build the prototypes, and prepare the marking materials for a kickstarter campaign.
SOLUTION
The project started with just a few sketches that the owner of SYmphonia showed to us. That was the beginning of a snowball…Our team has turned the sketches into a high tech product design and produced renderings of a handbag and a backpack. The renderings helped to convey the product concept. The SYmphonia team demonstrated the renderings at an inventor conference. The idea resonated with the public. This encouraged the founders to build a functional prototype. LA NPDT ended up producing three prototypes of different types of bags. To make the prototypes we had to design the electronics, compile a BOM, develop an app, and assemble all the electronic components with the bags. We even hired a professional dressmaker to help us. After the prototypes have been done, LA NPDT started to work on the marketing materials, producing a promo video was the first step. Then we designed a logo and built a website.
THE RESULT
Our technology product development team has turned an idea that only existed on paper into functional prototypes and designed all the essential marketing materials. The SYmphonia is now ready for a crowdfunding campaign
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