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Product Development Design Concepts – 6 Ideas

A good design always begins with a good design concept. If you’re trying to solve a problem, then only your concept will give you the right direction for your decisions. So how do you form a concept? What questions do you need to ask yourself in order to develop one? How can you make your concept the road map for your design? Continue reading and discover six easy ideas for product development design concepts because it is very important for the conceptual design phase and process for new products.

Industrial Design

If you are wondering where to start, then here is the first step. Industrial design is the first step for product development design concepts. It includes the conceptual designs for tools, goods, transportation, and other things you come across daily. You must make sure that you use industrial designs that are efficient, cost-effective, and reliable. You must avoid using complex and difficult designs at all costs because the industrial design is the starting point for any new product. May it be as simple as a salt shaker or as complex as a spaceship. If your industrial design is flawed, anything you build on it will be useless.

Graphic Design

Here is the next step.  Graphic design refers to projections in 2D which are produced for commercial uses. The most common types of graphic designs are books & CD covers, billboards, newspapers, magazines, and other fine prints. Graphic design can be used in different phases, including the conceptual design phase, and it comes in many forms. Some of the most used forms are screening, lithography, public service signs, and typography. Graphic designing is vital because it creates the outlook of your new product.

As industrial design incorporates convenience, graphic design combines legibility with amazing and engaging visual presentation.

Interior design

Interior design is a field of architecture which focuses on spaces in a home. It also focuses on how humans interact with these spaces. A skilled interior designer can transform an ordinary space into something attractive and unique. How and what to use to fill an empty space is the most crucial skill for any interior design. It involves floor covering, wall finishing, plants, artwork, and lighting. Make sure you address every need, especially in the conceptual design phase, when designing the interior of your building.

Some old houses can be decorated and restored to their original vintage look. While some others make use of more modern, sleek designs which are trending. Make sure that you choose an interior design that fits perfectly with your new product launch.

Fashion Design

Now comes the turn for the next step. Fashion is often defined as a style personified. It is also used to make a personal statement. That is how you express yourself. When launching a new product, the fashion design can be your chosen branding image. Select vibrant colours and textures when designing your product brand. It should reflect what your brand is all about.

Effective designs portray trust, quality, and class.

User Experience

The next step is the user experience. This is where your customers meet with your product. You should always hire a professional who can make this easy and enjoyable. This is where the UX designers come to play. User experience designers focus on people’s emotions and reactions.  They are responsible for the accessibility, credibility, value, and usefulness of your product development design concepts. User experience can best be maximized when first reviewed in the conceptual design phase before implementation.

Film & Video (Multimedia) Design

If you are looking for better engagement with your audience, make sure to include giving them something attractive and helpful in the conceptual phase. Multimedia, such as videos and images, can help you engage more visitors. Therefore, always hire a multimedia expert for your new product launch. Film and videos are excellent choices for creating awareness.

They not only add a lot of value to your content. But also they can include rich infographics, how-to videos, and images that will add a touch of class to your business.


Some simple design concepts above can get you thinking about your next design project or your conceptual design review. Every concept is unique, and the same concept is unsuitable for every project. How you use them is entirely up to you. Always design with a purpose in mind, and have fun! Always remember to try new ideas because new is always better!

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LA New Product Development Team is a comprehensive product development firm, offering services from idea generation and product design to manufacturing and marketing. LANPDT collaborates with startups and established businesses to transform concepts into market-ready innovations.

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