PRODUCT DISCOVERY
Develop an Idea Into a Product
How to Develop an Idea Into a Product and Maximize its Potential and Market Viability.
Have you been surfing the internet for idea prototype or invention design companies? Or looking for someone who can help you with prior art search? Maybe you were wondering how to do marketing research for a new product? If you’re in need to validate a product idea you have for it to perform its functions in the best way possible and to result in positive ROI, we are here to help.
LA NPDT is your trusted partner who will develop an idea into a concept and help you navigate your way to market. We’re not one of those prototype ideas companies that simply takes your idea and quickly whips something up. We’re an invent design firm that prototype ideas quickly and thinks carefully about your patentable invention’s function and features in order to give you the best possible version of the product you need.
When you’re ready to act upon your idea and create innovative, patentable invention, reach out to us. Get started validating a product idea with new and groundbreaking industrial design firm today.
DEFINE
YOUR IDEA
Ideas are like plants. They start as seeds, undefined, and undeveloped. If planted and nurtured, they can grow to become more sophisticated and gain value. Developing an idea is like taking care of a seed so that it can live up to its full potential.
Considering an idea from different perspectives and making improvements as you go during product discovery helps it become more defined. Validating your idea from the get go is the proven path toward patentable invention.
A clear definition gives you knowledge of what to do with a product idea, a vision for your long-term goals, and security in your project’s feasibility as a result of an in depth product market research. Additionally, formalizing the idea can help you communicate your thoughts more clearly and answer the questions “can you patent an idea”. This can come helpful when you discuss your product with others, such as potential business partners or investors.
SAVE
TIME & MONEY
One of the largest benefits of product discovery is that it includes prior art search, product market research, strategic planning which helps not only to validate the idea but also to save time and money in the long term. Developing a new product can entail a significant investment of both, especially if your product is complex or requires inventing a technology and you want to make sure that you have a resources to do that.
The product discovery stage is a chance to plan and make sure that you invest wisely to build a patentable invention. Additionally, idea development provides a clear direction that can reduce risk and cost.
If you have developed a product before and understand all the ins and outs of product aesthetics, functionality, user experience, market research, and your target audience, you may have everything you need to begin concept design. However, we recommend product discovery even to experienced product developers to validating a product idea without a bias. This is because better planning beforehand will limit revisions in the later concept design and prototyping phases and increase your chances for success.
LEARN ABOUT THE PROCESS
Product discovery is also an opportunity to learn about what comes next for your product. It’s a chance to seek advice and figure out how you can maximize your idea’s potential by answering questions like:
- How to proceed with developing your idea into a product?
- Are there any similar products already patented or would you be able to patent your idea?
- What are the risks associated with developing your idea?
- Who is your target audience and how to reach them.
- Who are your competitors for this product idea?
- What are their strengths and weaknesses?
This is the perfect time to ask any questions you may have about your product’s development.
Product discovery is all about learning, so be sure to voice any questions or concerns and have no fear of sounding silly or uninformed. We encourage our clients to seek new information and make the most out of our team’s expertise. The information you will acquire during Discovery will be specific to your project and goals. You will finish this stage having made concrete steps forward on your product development journey.
Product Discovery Feedback, Katie Nagji and Melanie Ritchie
Product Discovery Feedback, Jared Simon, Hardware Product
MAKING THE MOST OF PRODUCT DISCOVERY
Before you meet with us in person or via a video chat for product discovery, brainstorm beforehand. Come up with ideas about your and your company’s goals, desired product features, and what you want to get out of this process. When you arrive, communicate your ideas to our team as clearly as possible. Examples and visuals are always welcome.
Our product development company wants to understand your vision so that we can provide the service you need. So, ask us to articulate our understanding of the vision you’ve shared throughout the process (questions like “Can you patent an idea” or “if you have a patentable invention”), especially when a new draft or piece of information is introduced. This is a great way to make sure that we are all on the same page.
LEARN ABOUT THE PROCESS
- Up to 4 hours of consultations and brainstorming sessions with our product development and marketing experts
- A prior art and competition analysis from our market research specialists
- Product sketches for a pre-CAD visual representation
- A detailed scope of work
- The Realizr notebook, our proprietary tool for product development
Contact Us About Product Discovery For Your Idea
HOW IT WORKS
The following is an outline of our procedure, which typically takes two to three weeks:
Step 1
Discovery Packet
Once you’re ready to begin product discovery or invent design, we will send you a packet with the Realizr and other essential tools and materials. We will then schedule our Kick-Off Meeting (in-person or via a video call).
IN BETWEEN
receiving the packet and the Kick-Off Meeting or Call, consult the information in our brochure to brainstorm and think of questions you may want to ask later
Step 2
Kick-Off Meeting/Video Call:
Here, we touch base to discuss the next step and walk you through the idea development or invent design process in the Realizr. If you have any questions, share them at this meeting. We will take notes of your questions and our answers to email you later.
IN BETWEEN
receiving the packet and the Kick-Off Meeting or Call, consult the information in our brochure to brainstorm and think of questions you may want to ask later
Step 3
Meeting/call 2
We will go over what you’ve developed as well as what we’ve discovered in our initial market research and prior art search.
Step 4
Kick-Off Meeting/Video Call:
Together, we will craft a product description, which will be sent to our sketch artist.
IN BETWEEN
the next meetings, we will send you our sketch artist’s work. Once it has your approval, the sketches will be sent to our prior art search expert. In the meantime, we’ll keep in touch so you can begin developing some branding choices (company name, for example).
Step 5
Meeting/calls 3-4
Discuss the results of the prior art search and ways optimizing the initial idea concept to fit in the current market.
MOVE FORWARD AT YOUR OWN PACE
Once you’ve approved the final design, the Discovery stage is complete, and your fully developed idea is ready for the next phase of product development, concept design.
LET’S GET STARTED
If you have an idea for a new product, contact our experts! We look forward to working with you on realizing your vision, one step at a time
