TONY LYTLE, DOGGIE FOUNTAIN
FROM A NEW WEBSITE AND A VIRAL VIDEO TO A LICENSED PRODUCT. PRODUCT MARKETING SUCCESS STORY.
The inventor of Doggie Fountain, Tony Lytle, created a one-of-a-kind and convenient solution to satisfy your dog’s thirst! When we met Tony, his product was already on the market but wasn’t selling particularly well, especially online.
Our team worked on updating the Doggie Fountain website and marketing materials. We promoted the product on social media through cute videos of puppies drinking from the fountains.
The new marketing materials were extremely effective. The Doggie Fountain was featured on prominent social media sites, websites, and even in one of Animal Planet’s programs. This popularity triggered a licensing agreement with Quirky.
As a result of Tony’s creative invention and our inventive marketing strategy The Doggie Fountain is now a lucrative licensed product sold in major stores, including Petco, Bed, Bath and Beyond, Chewy, and other!
OTHER STORIES
WAYNE AND DAWN NIX, RNVENTION
SHANE ARMAND, RACK ADDICT ATTRACTANTS
